WordPress is a state-of-the-art publishing platform with a focus on aesthetics, web standards, and usability. WordPress is what we use to build your web site.
WordPress is really a “content management system” (CMS), which means that it can be used to run full-sized, social media-rich business websites.
WordPress software allows anyone to create and edit new web pages and blog “posts” using only a web browser. No knowledge of HTML or other code is required. The WordPress editing interface is very easy to use. It works a lot like simple word-processing software. The site administrator can grant various levels of access to others, allowing them to contribute to the website/blog. Because the interface is web-based, creating and editing pages can be done from anywhere with an Internet connection.
The blogging features in WordPress allow you to update your website/blog frequently, to receive and respond to comments from your readers, and to allow others to subscribe to your site content using RSS. This is great for your human customers and potential customers. It is also great for search engines, because search engines love fresh content
There are many more features of a WordPress website or blog that make it much, much better than a traditional “static”, “brochure-style” website (i.e., built once and never updated after that) when it comes to search engine optimization and social media.
